> People don’t want a general-purpose framework for logging and visualising their progress towards personal goals. They want an app that tells them not to eat the donut, that they lost 2lbs this week, or that they just achieved their personal best running time.
Actually, they don't want an app at all. They want to just be skinnier so that they look more attractive to their significant other or potential mate.
> Likewise, they don’t want an app for general-purpose list-based collaboration. They want an app for smoothly collaborating in precisely the ways that c
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